What is SKConnectHER?

 

Leadership can feel isolating. It doesn't have to.  

Running or leading a tourism business comes with unique challenges. From staffing pressures and seasonality to growth decisions and leadership responsibilities, there are times when having a trusted network of peers can make all the difference. 

SKConnectHER is a leadership networking initiative created by Tourism Saskatchewan for women who own, lead or manage tourism businesses and attractions across the province.

It's more than a webinar or training program. It's a welcoming space where women in tourism leadership can connect, share experiences, discuss challenges, celebrate successes and learn from one another through honest conversation and peer support.

 

Who is SKConnectHER For? 

 

SKConnectHER is designed for women who: 

• Own a tourism business or attraction
  Lead a tourism organization
  Hold senior leadership responsibilities
  Manage teams and make operational or strategic decisions 

To maintain a trusted peer-to-peer environment, SKConnectHER is intended for women working directly within tourism businesses and attractions.  

Participation is not currently intended for industry associations, Destination Marketing Organizations (DMOs), municipalities, economic development organizations or government organizations outside of Tourism Saskatchewan. 
 

Why SKConnectHER?

 

Women play a critical leadership role in Saskatchewan's tourism industry, yet many leaders face similar challenges:

• Navigating growth and capacity
• Recruiting and retaining staff
• Balancing leadership responsibilities
• Making strategic business decisions
• Managing the realities of a seasonal industry
• Building confidence and resilience as a leader

SKConnectHER creates space for meaningful conversations with people who understand those realities firsthand. 

If you're looking for encouragement, fresh perspectives, practical advice or simply a room full of women who "get it," SKConnectHER is designed with you in mind. 

What Participants Are Saying 

"Hearing other participants' specific challenges and as a group suggesting solutions."  

"Connecting with other ladies, exchanging ideas and experiences... knowing that I am not alone."  

"It was really great to connect with other women entrepreneurs in the tourism industry." 
 

What Makes SKConnectHER Different? 

Tourism-Focused Conversations

• Connect with women who understand the realities of operating and leading tourism businesses in Saskatchewan. 

Peer Support 

• Share challenges, celebrate wins and learn from others who have faced similar situations. 

Meaningful Connections 

• Build relationships that extend beyond a single networking event. 

Practical and Informal

• No presentations. No sales pitches. Just real conversations with people who understand your world.

Flexible Opportunities to Participate

• Choose the level of involvement that works best for your schedule, whether that's a longer-term networking cohort or drop-in opportunities throughout the year.

 

Coming This Fall 

 

Tourism Saskatchewan is officially launching SKConnectHER this fall. 

We're currently building a network of women in tourism leadership who would like to stay informed about upcoming opportunities, including:

• Eight-month networking cohorts
• Flexible drop-in networking sessions
• Special networking opportunities and events
• Future SKConnectHER updates and announcements

 

Join the Network

 

Interested in being part of SKConnectHER? 

Complete our form to be added to the SKConnectHER contact list and receive information about future opportunities to participate. 

Sign Up Now 

Saskatchewan is a big place. SKConnectHER helps make it feel a little smaller.