Saskatchewan Tourism Week 2025 will be celebrated provincewide from May 26-30.

Saskatchewan Tourism Week brings attention to the importance of tourism, which generates $2.87 billion in annual travel spending and is a key driver of employment across the province. The week is a time to acknowledge tourism businesses and operators, whose efforts drive a vibrant visitor economy, create jobs and enhance quality of life.

There is enthusiasm among industry as travel steadily increases and operators prepare for a busy summer season. The week will be a time to encourage Saskatchewan residents to discover something new this summer; to plan road trips through the province, try new activities, taste different flavours and explore unique, authentic experiences that set Saskatchewan apart from other destinations.

Tourism Saskatchewan will release a series of videos on our social media channels throughout the week. These stories showcase the province's abundant tourism resources and some of the people, experiences and events that make Saskatchewan an inviting place to visit.

Tourism Saskatchewan encourages industry operators, businesses and stakeholders to share this content on your social media channels and websites. Industry is also encouraged to post your own videos and images that highlight great Saskatchewan travel experiences and share them using the hashtags #SKTourismWeek and #ExploreSask.