Starting and Developing Your Business
From planning to approvals to open doors: vital steps to consider as you build your business
Learn more >>Funding
Learn about sources of funding, including Tourism Saskatchewan’s funding programs
Learn more >>Marketing Your Business
Spread the word via digital and social media, and leverage our tourism brand and assets
Learn more >>News Centre
The latest news updates from Tourism Saskatchewan and other tourism stakeholders
Learn more >>Professional Recognitions
Recognizing achievments, awards and accomplishments of tourism professionals and organizations
Learn more >>COVID Resources
Resources to help your business address issues related to the pandemic
Learn more >>Newsletter sign up
Stay up to date on tourism business matters by subscribing to our email newsletters
Learn more >>Who we are
Workforce Development is the education and training department of Tourism Saskatchewan
Learn more >>Courses and Workshops
Use the online learning management system to help train staff, managers, volunteers and more
Learn more >>Industry Performance
Includes recent and historical industry performance, Tourism Employment Tracker, Net Promoter Score
Learn more >>Market Research
Tourism Saskatchewan market profiles, customized market profiles, PRIZM5, mobile surveys for events and festivals
Learn more >>Regional Profiles
Find informative data related to specific regions to help inform your decisions
Learn more >>Tourism Diversification Program
Tourism Diversification Program
The Tourism Diversification Program intake will take place from 10 a.m., April 13 to 4 p.m., May 16, 2023.
This funding program assists Market-Ready Saskatchewan tourism businesses to develop new experiences, expand seasonal operations and/or attract new markets. It aims to encourage the creation of new and enticing single- and multi-day packages and experiences in the province.
This program is competitive and application-based. The maximum funding per applicant ranges from $30,000-$40,000, depending on the stream to which the applicant applies. A minimum equity investment of 30 per cent of the total project cost is required by the applicant and applies to all three streams. (See below).
Program eligibility and criteria can be found in the Program Guidelines document.
Resources (download the PDFs)
Need help?
Bob Kadis, Industry Development Consultant, at (306) 933-5903 – bob.kadis@tourismsask.com
Corrina Kapeller, Industry Development Consultant, at (306) 812-8882 - corinna.kapeller@tourismsask.com