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Choosing the right advertising for your business

Tourism Saskatchewan webinars draw on recognized industry experts to help business operators develop leadership potential. This webinar series supports the work that tourism operators are doing to build and strengthen the province's tourism sector.

Choosing the right advertising for your business

Tourism Saskatchewan webinar recorded live, January 26, 2024

Don't waste precious TikTok getting your Twitter up in somebody's Facebook until you know who you're following ;-) Learn the key characteristics of tourists in Saskatchewan along with how and where to engage them with advertising. Understand how marketing objectives guide the choice of advertising for awareness or performance purposes. And get practical tips for crafting your advertising on different digital platforms to achieve measurable results.

Presenter:

Harley Rivet, President, Deep Dish Digital

Harley Rivet, President, Deep Dish DigitalHarley Rivet is President of Deep Dish Digital. He specializes in online advertising and digital strategy. Harley is an experienced trainer regarding digital marketing, having spoken at conferences across North America and also co-founded the Saskatchewan Professional Marketing Association. Harley's passion is helping organizations identify technologies and digital trends that can improve their marketing. With twenty years of experience in the online industry he has worked with clients such as Tourism Swift Current, Cypress Hills Grasslands Destination Area, Lake Diefenbaker Tourism, and the Waskesiu Wilderness Area.

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