Tourism Saskatchewan’s 2025–2026 Webinar and Workshop Series offers practical training to help tourism operators and staff strengthen skills and grow their business. Explore sessions led by industry experts, covering topics from marketing and service excellence to workforce development and more.
March 17, 2026: 10 - 11 a.m.
This one-hour webinar explores practical, innovative strategies to help tourism and hospitality employers address staffing challenges and build more resilient teams. Participants will gain actionable insights into attracting, retaining, and supporting talent through flexible roles, technology, and community partnerships in a competitive labour market.
Presented by: Rosalie Hughes (Hughes Recruitment and Strategy Collective)
March 19, 2026: 10 - 11 a.m.
Treaties are living agreements that continue to shape how tourism experiences are developed, how partnerships are built and how visitors are welcomed across Saskatchewan. This one-hour virtual webinar equips tourism professionals with practical knowledge to engage respectfully with Treaty relationships, strengthen storytelling and support authentic community informed visitor experiences.
Presented by: Lyndon Linklater
March 24, 2026: 10 - 11 a.m.
Artificial intelligence is rapidly reshaping how tourism businesses operate, communicate and compete in a digital environment. This one-hour virtual webinar equips tourism and hospitality professionals with practical knowledge to use today’s AI tools effectively, strengthen marketing and communications, streamline routine tasks and apply responsible, confidence-driven approaches to everyday business operations.
Presented by: Shane Giroux (ZU)
March 26, 2026: 10 - 11 a.m.
Search is evolving, and as generative AI becomes more integrated into search tools, tourism businesses must adapt their content strategies beyond traditional SEO toward Generative Engine Optimization. This one hour webinar explores how AI driven search interprets and surfaces content, with practical guidance on creating clear, well structured written content that improves visibility, trust and discoverability without requiring advanced technical skills.
Presented by: Rebecca Ready (ZU)
April 7, 2026: 10 - 11 a.m.
Creating a safe environment for staff, guests and property is essential in tourism and hospitality settings. This practical one-hour webinar equips tourism and hospitality professionals with strategies to strengthen crime prevention through situational awareness, effective communication, de-escalation techniques and clear safety protocols that support safer workplaces and positive guest experiences.
Presented by: Sgt. Tyler Boynton (Regina Police Service)
