December

Attract Diverse Talent: Strategies for Inclusive Job Descriptions (Webinar)

December 16, 2025: 10 - 11 a.m.

Learn how to craft inclusive and realistic job postings that attract qualified applicants and reflect the realities of Saskatchewan’s hospitality industry. This session offers practical strategies to engage youth, newcomers and diverse candidates while strengthening recruitment success.

Presented by: Hanif Hemani (Hemani Management Group Inc.)

January

Practical Ways to Collaborate and Share Resources in Tourism (Webinar)

January 20, 2026: 10 - 11 a.m.

This one-hour webinar explores how strategic local partnerships can help Saskatchewan tourism operators and communities create stronger visitor experiences, expand their reach and support long-term sustainability. Participants will learn practical approaches to identifying partners, sharing resources and building collaborative relationships that drive mutual value and resilient growth.

Presented by: Eva Gutsche & Rachel Glover (STEM Consulting)

Turning Visitors into Storytellers: Inspiring Shareworthy Tourism Content (Webinar)

January 27, 2026: 10 - 11 a.m.

This one-hour session focuses on how tourism and hospitality operators can encourage and leverage authentic visitor content to build trust and increase online visibility. Participants will learn practical ways to create share-worthy moments, support guests in capturing quality content, and use tagging and hashtags effectively to extend reach through user-generated content.

Presented by: Ashlyn George (The Lost Girl's Guide to Finding the World)

February

Conflict Prevention and De-escalation in Tourism and Hospitality (Webinar)

February 3, 2026: 10 - 11 a.m.

This one-hour webinar equips tourism and hospitality staff and leaders with practical skills to recognize, prevent, and manage workplace conflict before it escalates. Participants will learn effective de-escalation strategies that support safer environments, stronger teams, and more positive guest experiences.

Presented by: Rachel Thatcher (Service Hospitality)

Help! A How to on Working with Travel Media & Content Creators (Webinar)

February 5, 2026: 10 - 11 a.m.

This one-hour webinar explores how tourism operators and marketers can work strategically with travel media and content creators to increase destination visibility and attract new visitors. Participants will gain practical insights into building effective partnerships, targeting key audiences, and showcasing local culture and experiences through authentic, high-impact content.

Presented by: Jodi Holliday (Tourism Saskatchewan)

Human Trafficking and the Tourism and Hospitality Industry (Webinar)

February 10, 2026: 10 - 11 a.m.

This one-hour webinar provides tourism and hospitality professionals with a clear, foundational understanding of human trafficking and its intersection with the sector. Participants will learn how to recognize indicators, understand their ethical responsibilities, and take appropriate action to help prevent trafficking and support safer communities.

Presented by: Karen Lysyshyn (Saskatoon Police Service)

Coping with the Pressures of Running a Tourism Business (Panel Discussion)

February 10, 2026: 10 - 11 a.m.

Running a tourism business brings both rewards and pressures, from seasonal demand and staffing challenges to financial uncertainty and high guest expectations. This panel discussion shares practical strategies to manage stress, build resilience and create supportive environments that sustain both personal well-being and long-term business success.

Presented by: Jane Rusbridge (Blackstrap Glamping Resort), Toni Klassen (Canadian Mental Health Association), & Dean Kreutzer (Over the Hill Orchard and Winery)

March

How to Set Up Targeted Ads on Facebook and Instagram (Webinar)

March 3, 2026: 10 - 11 a.m.

This one-hour session provides tourism operators and marketing professionals with practical guidance on planning, launching, and evaluating effective Facebook and Instagram advertising campaigns using Meta Ads Manager. Participants will gain step-by-step insights and proven tactics to build targeted, data-informed campaigns that drive awareness and engagement for Saskatchewan tourism experiences.

Presented by: Corbin Senchuk (Phoenix Group)

From Feedback to Innovation: Using Frontline Insights to Improve Experiences (Webinar)

March 5, 2026: 10 - 11 a.m.

This one-hour session explores how tourism leaders can harness frontline staff insights to improve guest experiences, strengthen operations, and foster meaningful innovation. Participants will learn practical, human-centred leadership approaches that encourage trust, engagement, and continuous improvement driven by everyday frontline perspectives.

Presented by: Kelly Beattie (Beyond Connections Consulting)

Mastering the Pivot: Key Considerations for Shifting Your Tourism Event Strategy (Webinar)

March 10, 2026: 10 - 11 a.m.

This one-hour webinar equips event organizers and tourism professionals with practical tools to confidently pivot and manage change while protecting revenue, brand integrity, and audience trust. Participants will learn adaptable frameworks and communication strategies to keep events resilient and on track in dynamic and uncertain environments.

Presented by: Brenley Kroeker

Belong Workshop: Strategies to Build Inclusive Tourism Workplaces (Workshop)

March 12, 2026: 10 - 11: 30 a.m.

This one-hour introductory session introduces tourism and hospitality leaders to BELONG!, a national initiative designed to support the development of inclusive, diverse, equitable, and accessible workplaces. Participants will gain practical strategies to foster inclusive cultures that strengthen employee engagement, retention, and organizational performance across Saskatchewan’s tourism sector.

Presented by: Cosette Marriott (Tourism Saskatchewan on behalf of Tourism HR Canada)

Best Practices: Innovative Ideas for the Labour Shortage (Webinar)

March 17, 2026: 10 - 11 a.m.

This one-hour webinar explores practical, innovative strategies to help tourism and hospitality employers address staffing challenges and build more resilient teams. Participants will gain actionable insights into attracting, retaining, and supporting talent through flexible roles, technology, and community partnerships in a competitive labour market.

Presented by: Rosalie Hughes (Hughes Recruitment and Strategy Collective)